BJBR |

Record Type:	Language materials, printed: analytic (component part)
Author:	Armstrong, Gary
Alternative Intellectual Responsibility:	Kotler, Philip
Alternative Intellectual Responsibility:	Saunders, John
Statement of Responsibility:	Gary Armstrong
Description:	1040 p.; il
Language:	Romanian
Part of:	PRINCIPIILE marketingului / Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong. Bucureşti, 1998
Subject:	preţ
Classification:	338.5

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009 ubfixit050.037 Preţul [Capitol]
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463 $0 146268 $a Kotler, Philip $c Bucureşti $d 1998 $e Ediţie europeană $f Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong $g Traducere în limba română de dan Criste, Cosmin Crişan, Raluca Costescu $n Teora $p 1040 p.: fig $s Economie-Finanţe-Afaceri $t PRINCIPIILE marketingului $y 973-601-399-5
606 $3 107234 $a preţ
675 $a 338.5
700 $3 3543 $a Armstrong $b Gary
701 $3 50507 $a Kotler $b Philip
701 $3 81781 $a Saunders $b John
801 0 $a RO $b BJBR $c 20100618