BJBR |

Record Type:	Language materials, printed: monographic
Author:	Kotler, Philip
Alternative Intellectual Responsibility:	Caslione, John A.
Translator:	Nistor, Smaranda
Statement of Responsibility:	Philip Kotler, John A. Caslione
Subsequent Statement of Responsibility:	traducere de Smaranda Nistor
Published:	Publica
Place of Publication:	Bucureşti
Year of Publication:	2009
Name of Manufacturer:	Graficprint Industries
ISBN:	978-973-1931-22-7
Description:	248 p.: fig.: tab.
Notes:	Note p. 233-242
Language:	Romanian
Subject:	management
Subject:	marketing
Classification:	65.012.4
Classification:	339.138

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