BJBR |

Record Type:	Language materials, printed: monographic
Author:	Gamble, Paul R.
Alternative Intellectual Responsibility:	Stone, Merlin
Alternative Intellectual Responsibility:	Tapp, Alan
Alternative Intellectual Responsibility:	Marsella, Anthony
Others:	Pădurariu, Carmen
Statement of Responsibility:	Paul R. Gamble, Alan Tapp, Anthony Marsella, Merlin Stone
Subsequent Statement of Responsibility:	Traducere de Carmen Pădurariu
Published:	Polirom
Place of Publication:	Iaşi
Year of Publication:	2008
ISBN:	978-973-46-1282-6
Description:	415 p. : fig.
Notes:	Referinţe p. 403-406
Language:	Romanian
Series:	Carieră. Succes. Performanţe
Subject:	marketing
Classification:	339.138
Classification:	082.1 Carieră. Succes. Performanţe

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009 ubfixit050.016 REVOLUŢIA în marketing : o abordare radicală pentru o afacere de succes \^\\
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