BJBR |

Marketingul direct multicanal : prospectarea, fidelizarea şi recâştigarea clientului

Record Type:	Language materials, printed: monographic
Author:	Claeyssen, Yan
Alternative Intellectual Responsibility:	Deydier, Anthony
Alternative Intellectual Responsibility:	Riquet, Yves
Others:	Gîrlea, Elena
Statement of Responsibility:	Yan Claeyssen, Anthony Deydier, Yves Riquet
Subsequent Statement of Responsibility:	Traducere de Elena Gîrlea
Published:	Polirom
Place of Publication:	Iaşi
Year of Publication:	2009
ISBN:	978-973-46-1489-9
Description:	352 p. : fig.; tab.
Notes:	Bibliografie şi site-uri web utile p. 347-350
Language:	Romanian
Series:	Training. Vînzări & negocieri
Subject:	marketing direct
Classification:	339.138
Classification:	082.1 Training. Vînzări & negocieri

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